What it is: The rich cream-gel provides an instant moisture boost and keeps skin continuously hydrated for 72 hours - even after washing your face. Skin's moisture barrier is strengthened and skin feels soothed. What it does: The richest formula yet, with activated aloe water and caffeine, sets in motion uninterrupted hydration. Then, with a trio of lipids, it helps lock in moisture. Keeps skin hydrated for 72 hours, leaving it radiant, plump and feeling velvety soft.