Product test
Rapper iced teas in the test: Unenjoyable
by Simon Balissat
Balitea: My rapper iced tea runs from the assembly line
29.3.2022
Translation: machine translated
Cutter: Valentina Sproge-Werndli
Video: Valentina Sproge-Werndli, Thomas Kunz
Originally, I only wanted to taste Rapper iced tea. Now my own iced tea is going into production. It's serious.
A large hall, seemingly endless conveyor belts and dozens of tanks. This is what production at the "Holderhof" company in Niederwil SG looks like. Here, beverages in PET bottles run out of the machine day and night, are sorted onto pallets and shipped throughout Switzerland and neighboring countries. And for one hour, it was my iced tea that was bottled in eastern Switzerland. For that brief moment, everyone danced to my tune. A short time later, production came to a halt. See more in the video above.
What happened so far
Actually, I was just testing rapper iced teas, which led me to the idea of creating my own iced tea.
In the creation process, the tastes and impressions overwhelmed me. Flashbacks to school camp were the result.
In the fourth part you can find the Balitea song and the music video. [[MarketingPage:23141]]
Simon Balissat
Teamleader Editorial
Simon.Balissat@digitecgalaxus.chWhen I flew the family nest over 15 years ago, I suddenly had to cook for myself. But it wasn’t long until this necessity became a virtue. Today, rattling those pots and pans is a fundamental part of my life. I’m a true foodie and devour everything from junk food to star-awarded cuisine. Literally. I eat way too fast.
34 comments
later