Your data. Your choice.

If you select «Essential cookies only», we’ll use cookies and similar technologies to collect information about your device and how you use our website. We need this information to allow you to log in securely and use basic functions such as the shopping cart.

By accepting all cookies, you’re allowing us to use this data to show you personalised offers, improve our website, and display targeted adverts on our website and on other websites or apps. Some data may also be shared with third parties and advertising partners as part of this process.

Background information

The health benefits of red fruit and veg

Anna Sandner
24.1.2024
Translation: Katherine Martin

Red fruits and vegetables don’t just look appetising, they’re also packed with healthy nutrients. They get their colouring from anthocyanins and carotenoids – secondary plant metabolites that act as antioxidants, protecting against cancer and cardiovascular diseases.

In nature, the colour red can mean two different things. One, «This is poisonous, beware!» or two, «Hey, this fruit is ripe!» At first glance, it’s a remarkable contradiction. Whatever way you look at it, red attracts attention, be it in the positive or the negative sense.

As a striking colour, red is easily recognised by visually oriented animals (humans, for instance). Even from a distance. In the world of plants, red’s attention-grabbing properties are used in a variety of ways. On the one hand, it warns would-be plant eaters against eating poisonous specimens. On the other hand, it attracts pollinators and potential seed dispersers.

The red colouring provides another bonus in the form of UV protection, essentially acting as plant sunscreen.

Carotenoids: an orangey-red immunity boost

Carotenoids are what give many plants and their fruit their bright red colour. Depending on the composition, they can also appear yellowish-orange – take carrots, for example. However, the colour doesn’t just make vegetables look appetising. For various reasons, carotenoids are also a real health booster.

Their most-researched benefit is their function as antioxidants. These plant substances intercept free radicals in the body, rendering them harmless and protecting against cancer and cardiovascular diseases. They also have anti-inflammatory properties, strengthen the immune system and counteract macular degeneration, an eye condition.

Anthocyanins: antioxidant effect in blue, violet and red

Anthocyanins, another group of secondary plant substances, can also give a fruit or vegetable its red colouring. Like carotenoids, they’re mostly healthy because of their antioxidant properties. Oxidative stress is associated with various diseases, including heart disease, inflammation and neurodegenerative diseases. By trapping free radicals, anthocyanins protect the body from cell damage.

As is the case with carotenoids, they also cover a whole range of colours, from red to purple to blue. Plus, they have a special effect: they change colour depending on pH levels. Under acidic conditions (low pH) they appear red, at neutral pH they’re purple and in an alkaline environment (high pH) they’re blue.

You can observe this phenomenon in ripening fruit. As the fruit’s increased sugar formation decreases pH levels, the anthocyanins change their structure and appear redder.

Healthy, colourful variety

Pomegranates: the superfood with luminous red seeds

The main thing that gives pomegranates their red colour is anthocyanins, especially the cyanidin pigment. In addition to anthocyanins, pomegranates also contain antioxidant compounds such as ellagic acid, tannins and vitamin C. Pomegranates are known for their anti-inflammatory and antioxidant properties, and can lower blood pressure, promote heart health and reduce the risk of chronic diseases.

Did you know that every single pomegranate contains more than 600 seeds? That’s plenty of prettiness for your next meal.

Countless shapes and colours: peppers and chillies

Tomatoes: the red classics

More red fruits

Hankering for something red? Let me know in the comments section which red fruits you’d like to know more about. You’ll find more about rosehips and strawberries here:

This article was published as part of our Focus Week dedicated to the colour red. Seven days, seven stories. Read more about our red-themed week and all the articles published so far here:

Header image: Christian Walker

36 people like this article


User Avatar
User Avatar

Science editor and biologist. I love animals and am fascinated by plants, their abilities and everything you can do with them. That's why my favourite place is always outside - somewhere in nature, preferably in my wild garden.


Background information

Interesting facts about products, behind-the-scenes looks at manufacturers and deep-dives on interesting people.

Show all

These articles might also interest you

  • Background information

    Power, rebellion and passion: the history of red clothing

    by Stephanie Vinzens

  • Background information

    Gardening with children: The basics of sowing seeds

    by Ann-Kathrin Schäfer

  • Background information

    Be it anger, love, hate or passion, the colour red ignites our emotions

    by Siri Schubert