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News + Trends

For the environment: Epson wants to stop selling laser printers

Coya Vallejo Hägi
29.11.2022
Translation: machine translated

They consume too much electricity and material. That is why Epson no longer wants to sell laser printers in the future. The Japanese company is now focusing on more sustainable inkjet printers.

Japanese printer company Epson will no longer produce or sell laser printers after 2026. The company, which is one of the largest manufacturers of printers, scanners and other imaging technologies, made the announcement in a blog post.

"As a company, we are fully committed to sustainable innovation and action," Koichi Kubota, Epson's head of sales and marketing, said in the company's announcement. From now on, Epson's printing business will focus on inkjet technology, he said. This, because inkjet printers consume less energy and require fewer spare parts, according to Kubota.

Laser printers heat toner so it can be fixed to a sheet of paper. Epson's heatless inkjet technology, on the other hand, uses less power because the ink is shot onto the page with mechanical energy, Kubota added.

Withdrawal from laser printing loomed

Epson already offers laser printers only in certain Asian and European markets - including Switzerland. Moreover, the Japanese company already published internal study results in 2019 showing that inkjet printers consume significantly less electricity and carbon dioxide than laser printers.

In the current announcement, Epson promises that affected customers will be supported with the necessary materials and replacement parts even after sales end in 2026. Epson did not elaborate on whether these will continue to be available in regular stores.

But the company is taking the opportunity to promote new devices. The new WorkForce Enterprise AM series is designed to appeal to mid-range print speed customers with fast print speeds of 40 to 60 pages per minute.

Not always sustainable

Titelbild: Shutterstock, Eugenio Marongiu

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